GIVING BACK TO THE COMMUNITY: ALPHA TO MARKET RWANDAN MUSIC ABROAD

Alpha Rwirangira Tusker Project Fame winner Alpha Rwirangira has set up an institute that will promote and market Rwandan music abroad. The institute known as DEATA also incorporates heavyweights in Rwandan entertainment scene that include producer David, Anitha Pendo, Tidjara Kabendera and Ernesto Ugeziwe. DEATA will deal in all sorts of entertainment activities in the country, but it will primarily seek to uplift young talent.

The institute, through Future Records label, will seek to support capable and competent musicians, according to Tidjara Kabendera, vice president of DEATA. It’s only that the name has been made official but DEATA has been in existence for quite some time. Last year they organized a show in which Alpha was the guest star.

DEATA is an acronym of the five members, i.e David, Ernesto, Anita, Tidjara and Alpha.

 

 

 

 

 

 

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